Coleen didn't start out in real estate, but she did start out knowing exactly how to build a successful career. She knew right off the bat that she needed proactive solutions to help get her to the top - and she chose Zurple to be her partner in success.
Berkshire Hathaway HomeServices has a mission to create and deliver an unparalleled customer service throughout the transaction process. Founded in 1985, Berkshire Hathaway HomeServices California Properties has grown to over 3,000 agents in more than 60 offices serving the Southern California market including Santa Barbara, Los Angeles, Orange County and San Diego.
From Speech Pathology to Realty
Early on in her career, Coleen was the Director of Speech and Hearing at a facility for the physically and mentally challenged based out of Utah. She loved how rewarding it was to be a Speech Pathologist, but quickly tired of all the red tape involved in working for a state-run facility. In an effort to find a career that would provide more control, Coleen accepted a sales-driven role that provided her with a larger stake in her own success. There, she encountered roadblocks in the form of manufacturing challenges and weather delays. That's when Coleen decided it was time to move to pursue the industry that allowed her to have maximum control of her destiny - real estate. She was excited to get started on a career path that would allow her to have complete control of her outcome and was looking forward to having the freedom to be as successful as she wanted to be.
Work-Life Balance Drives Success
Coleen believes in a 'work hard, play hard' life philosophy. Not only is she disciplined in her business, she's disciplined in her day-to-day life as well. Coleen makes it a priority to eat healthy, exercise regularly. She always maintains a positive attitude and takes regular vacations. Her discipline not only helps Coleen thrive in work and in life, it also allows her to maintain a positive balance that gives her the freedom to enjoy her success.
On the 'work hard' side, Coleen is no slacker. She has been the #1 agent in her Berkshire Hathaway HomeServices office (formerly Prudential) for 13 out of the last 14 years. That kind of success doesn't happen without an endless drive and a real passion for real estate. Coleen loves Zurple because she never has to be anxious about where her next deal is coming from. She has enough well-nurtured leads to have peace of mind and it helps her close more deals. Why? Because her leads (who become clients) sense that she's not desperate to try and sell them something, and see that she is a highly experienced agent who absolutely loves helping people with their real estate needs.
Since adopting Zurple in 2009, Coleen has amassed over 29,000 leads in her Back Office. As a solo agent, Coleen became her office’s top producer using a combination of Zurple and her own marketing efforts. Each time one of Coleen’s 29,000 leads indicates their interest in a listing, she’ll receive an instant notification through Zurple’s Back Office. Zurple acts as Coleen’s personal assistant, so she never misses an opportunity.